VastraMEDIA is a locally built and locally owned business communication platform created by Bennett Valley Telecom in Santa Rosa, California. We designed it specifically with Sonoma County small and mid-sized businesses in mind.
Unlike big telecom providers, VastraMEDIA isn’t just another phone system. It’s a community network — one that connects local businesses to their customers and to each other. Every business that joins becomes a member, not just a customer.
Why It’s Different?
At its heart, VastraMEDIA is about connection, collaboration, and community. It is a Local Network of Businesses
Each member gets a unique four-digit intercom extension in addition to their regular phone number. This makes it simple for businesses on the platform to call each other directly — like a voice-powered Chamber of Commerce.
Smarter Calls.
When members dial other members using a regular 10-digit phone number, the system recognizes it and routes the call directly — faster, clearer, and free of outside carrier costs.
Video Ready.
With VastraMEDIA-compatible phones, members can collaborate face-to-face through video, whether they’re calling via intercom or full number.
Flexible Call Handling.
Transfer calls to another member business, send calls to a mobile phone, or connect a softphone app on your iPhone or Android. You stay reachable wherever you are.
Professional Features for Every Business.
Each member has access to time-of-day menus, easy-to-use voicemail greetings, and auto attendants (IVRs) — tools once reserved for big corporations, now built for small business budgets.
The Member Experience.
Being part of VastraMEDIA means more than just having a phone line.
Member Directory.
On the Bennett Valley Telecom website, every member has a listing with their logo or photo, contact extension, and a short business bio. Think of it as a local LinkedIn-meets-Chamber directory — built to showcase and connect local businesses.
Conference Bridges.
Members enjoy access to special community conference bridges, some professional and some purely for fun. These bridges host discussions, events, and hangouts that reflect the unique spirit of Sonoma County:
Foodie Feasts – Taco Tuesdays, Wine & Cheese nights, or cooking tips from local chefs.
Age Group Hangouts – Gen Z gaming chats, Millennial business mixers, or Baby Boomer music nostalgia.
Senior Story Circles – A space for storytelling, life lessons, and connection.
Local Lore & Community Chats – Explore Santa Rosa history, wine country culture, or neighborhood stories.
Wellness Mornings – Guided mindfulness or stress-free morning conversations.
Geek & Fandom Nights – Pop culture, gaming, and sci-fi debates.
Retro Tech Nights – A throwback to vintage gadgets and the early internet days.
On VastraMEDIA phones, members can even program buttons to light up when a bridge is active, making it easy to join the conversation with one click.
Answering Service Opportunities.
Independent contractors can create home-based answering services on the network. This provides flexible opportunities for locals to build businesses and ensures that VastraMEDIA members always have access to affordable, reliable answering options.
Why It Matters.
Sonoma County thrives on its independent spirit: the winemakers, artisans, crafters, attorneys, realtors, boutique shop owners, and service providers who make our community unique.
VastraMEDIA was built for them — VastraMEDIA was built for you.
- It grows stronger the more of us that join.
Where big carriers treat you like an account number, we treat you as part of a community.
👉 VastraMEDIA: More than a phone system — it’s a voice-powered local network built for Sonoma County businesses.